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Weekend Digital Media Round-Up: Google’s Update To Destination Requirements Policy, Instagram’s Auto-Captions, LinkedIn’s Podcast Network & More…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com

1.Google Ads Updates Destination Requirements Policy

Google Ads is updating its Destination requirements policy on March 21, 2022, to improve clarity for advertisers. [Source: Search Engine Journal]

2. Instagram Is Rolling Out Auto-Generated Captions For Videos

Instagram is introducing auto-generated captions for videos on its app aiming to make the platform more accessible for users. [Source: TechCrunch]

3. LinkedIn Launches Podcast Network Aimed At Professional Audiences

LinkedIn is piloting its podcast offering, known as the LinkedIn Podcast Network this will help brands to get closer to professional audiences. [Source: Search Engine Land]

4. Meta Shares its Latest Advances in Automated Object Identification, a Key Development in its AR Push

Meta has outlined its latest advances in automated object identification within images, with its updated SEER system. [Source: Social Media Today]

5. Google May Require Double Verification For Some Business Profiles

Google updated its help documents to say that it may require businesses to verify themselves with additional verification methods. [Source: Search Engine Land]

6. Instagram Is Shutting Down Its Standalone IGTV App

Instagram is ending support for its standalone app for IGTV, intending to make videos simple to create and discover. [Source: TechCrunch]

7. Google Page Experience Update For Desktop Done Rolling Out

Google has announced that the page experience update for desktop is now done rolling out. [Source: Search Engine Land]

8. LinkedIn Acquires Marketing Analytics Platform Oribi to Improve its Marketing Solutions Offering

LinkedIn has announced that it is acquiring Israel-based marketing analytics company Oribi to boost its marketing solutions offering. [Source: Social Media Today]

9. Google Removed App Campaign Placement Data From Ads And Adwords API Reports

On January 5, Google removed all App campaign placement data from several reports within the Google Ads API and the AdWords API. [Source: Search Engine Land]

10. Microsoft Advertising Editor Rolls Out Support For Microsoft Audience Network Campaigns

The Microsoft Advertising Editor has been updated to support Microsoft Audience Network campaigns. [Source: Search Engine Land]

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