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Weekend Digital Media Round-Up: Google’s PaLM Algorithm, Twitter’s ALT Badge, Apple’s WWDC Returns & more…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com

1. Google PaLM Algorithm: Path To Next Generation Search

Google announced a breakthrough in the effort to create an AI architecture with a new system called the Pathways Language Model, referred to as PaLM. [Source: Search Engine Journal]

2. Twitter Rolls Out Its ALT Badge And Improved Image Descriptions

Twitter has announced that its ALT badge and improved image descriptions are now available globally. [Source: The Verge]

3. Apple’s Worldwide Developers Conference Returns In Its All-Online Format

Apple announced it will host its annual Worldwide Developers Conference (WWDC) in an online format from June 6 through 10, free for all developers to attend. [Source: Apple Newsroom]

4. Google Multisearch: A New Way To Search With Text & Images

Google is introducing a new way to search the web using a combination of text and images at the same time. [Source: Search Engine Journal]

5. Google Launches Play Store’s New Billing System

Google Play’s new billing payment system policy now forces developers to use the company’s own payment system for in-app purchases. [Source: The Next Web]

6. Meta Launches ‘Share to Reels’ Option for Third Party Developers to Help Fuel Reels Usage

Meta is adding another way to lean into the trend, with a new ‘Share to Reels’ option for third-party developers. [Source: Social Media Today]

7. Google Helps Online Shoppers Get More Relevant Results With Its Retail Search Tool

Google is rolling out a new eCommerce tool designed to help online shoppers get a more worthwhile retail experience. [Source: Digital Information World]

8. Google Business Profile Review Tool Now Works For Larger Accounts

Google has opened up the Google Business Profiles maps reviews tool to those who manage over ten accounts. [Source: Search Engine Roundtable]

9. Instagram’s Removed In-Stream Video Ad Placements from its Advertising Options

Instagram, as part of the next evolution, announces to ad partners that in-stream video ad placement is no longer available as an option in the app. [Source: Social Media Today]

10. New Google Attribute Helps Businesses Promote Sustainability

Google now allows companies to appeal to eco-conscious customers by adding “recycling” to their business attributes. [Source: Search Engine Journal]

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Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com
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