NEWS

Weekend Digital Media Round-Up: Google’s Non-AMP Content Display in News, Instagram’s Swipe Up Feature Replacement, Twitter’s ‘Communities’ & more…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com

1.Google News App Will Display Non-AMP Content and Send Readers To Publisher Pages

Google News will be displaying both AMP and non-AMP web content, the company announced in an email to publishers. [Source: Search Engine Land]

2. Instagram Is Replacing Swipe-up Gestures with Link Stickers

Instagram has started to notify users that the swipe-up gesture to access links in going away and will be replaced by link stickers. [Source: Times of India]

3. Twitter Announces Communities Feature

Twitter announced they are gradually rolling out a new way for users to discuss favorite topics, Communities. [Source: Search Engine Journal]

4. Microsoft Acquires Video Creation and Editing Software Maker Clipchamp

Microsoft announced it’s acquiring Clipchamp, a company offering web-based video creation and editing software that allows anyone to put together video presentations, promos or videos. [Source: TechCrunch]

5. Google Is Adding A Carousel Of Snippets For Webpages On Its Search Engine

Google is recently testing a new form of “snippets” to its Search engine, adding information relevant to the webpage in a carousel of relevant headings and small blurbs. [Source: Digital Information World]

6. Microsoft Advertising Announces September Product Releases & Updates

Microsoft Advertising announced its September product releases and updates including video advertising on the Audience Network, disclaimers in ads, flexible IOs and more! [Source: Search Engine Journal]

7. Facebook Looks to Maximize Shops Performance as Part of its Broader eCommerce Push

Facebook is now prompting some advertisers who also have a Facebook and/or Instagram shop set up to direct a portion of their campaign response to their in-app store. [Source: Social Media Today]

8. Microsoft Ads Announces Optimization Score

Optimization Score is now available on the Recommendations tab in Microsoft Ads, according to the latest announcement from the company. [Source: Search Engine Land]

9. Twitter Commerce is Coming, with its Various Shopping Experiments Closing in on the Next Stage

Twitter developing a range of new shopping tools that’ll eventually provide direct, in-stream product listings, tied to business profiles in the app. [Source: Social Media Today]

10. LinkedIn Rolls Out An Option Which Will Help Companies Keep In Check How They Are Doing In Comparison To Their Competitors

LinkedIn will now help companies manage their page in order to be the best one out there by providing them details about their competitiveness level on the platform. [Source: Digital Information World]

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