NEWS

Weekend Digital Media Round-Up: Google’s New Page Experience Report, Instagram’s Subscriptions Option, YouTube’s Discontinuation of Originals & more…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com

1.Google Search Console Launches Desktop Page Experience Report

Google Search Console now has a dedicated desktop section in its Page Experience report to assist site owners. [Source: Search Engine Land]

2. Instagram Subscriptions Let Creators Make Monthly Recurring Income

Instagram is building on its monetization capabilities with a new subscriptions feature, which allows creators to make monthly recurring income. [Source: Search Engine Journal]

3. YouTube Originals Program Shuts Down, Creator Shorts Fund Investment To Increase

YouTube Originals program is set to shut down in favour of more investment in growing areas of the video streaming platform. [Source: 9 to 5 Google]

4. Meta Announces Planned Integration of WhatsApp into its Workplace Platform

Meta’s looking to help businesses maintain connection with staff by adding a new WhatsApp integration into its Workplace platform. [Source: Social Media Today]

5. Creators to Receive a Separate Account for YouTube Earnings, Previously Which Was Merged With Google AdSense

YouTube will now offer a separate account to its creators for all of their earnings, as revealed in an email campaign from the Google AdSense team. [Source: Digital Information World]

6. Google Changes Recipe Structured Data Guidance

Google’s guidance on recipe structured data is updated. Publishers recommended to update implementation. [Source: Search Engine Journal]

7. Instagram Expands Video Remix Option to All Videos, Not Just Reels Clips

Instagram is expanding the capacity to remix all videos that people post in the app, not just Reels, increasing options for creative response and engagement. [Source: Social Media Today]

8. Google Ads Launches Placement Reports For Performance Max Campaigns

Google Ads has launched placement reports for Performance Max campaigns, which may help advertisers with their brand safety efforts. [Source: Search Engine Land]

9. LinkedIn To Add A New Video Trimmer Feature On Its Web Application

LinkedIn is introducing a new feature which would allow users to trim their videos allowing users to cut their videos from wherever they want. [Source: Digital Information World]

10. Google Ads’ Updated Experiments Page Sheds Campaign Drafts And Adds Experiment Sync

Google Ads is rolling out an updated Experiments page. This will save advertisers time by eliminating campaign draft creation. [Source: Search Engine Land]

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