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Weekend Digital Media Round-Up: Google Analytics New Tools, Snapchat’s ‘Sounds,’ Bing’s Revamp to Site Explorer & more…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com
1.Google Analytics Gets 4 Powerful New Features

Google Analytics is receiving a significant update with four new features designed to improve marketing decisions and get better ROI. [Source: Search Engine Journal]

2. Snapchat Adds ‘Sounds’ Option to Include Song Clips within Snaps

Snapchat has announced a full launch of its new ‘Sounds’ functionality, which enables users to add song clips into their Snaps. [Source: Social Media Today]

3. Bing revamps Site Explorer in new Bing Webmaster Tools

The tool will now provide SEOs information on Microsoft Bing and then give more data on clicks, impressions, links, errors, warnings, indexing issues and much more. [Source: Search Engine Land]

4. Google Disables Request Indexing Feature

Google is disabling the “Request Indexing” feature of the URL Inspection tool within Search Console. While this is temporary, the feature will be disabled for at least a few weeks. [Source: Search Engine Journal]

5. WordPress can now turn blog posts into tweetstorms automatically

The company is now making it possible to turn your existing WordPress blog post into a tweetstorm with just a couple of clicks. [Source: TechCrunch]

6. Google Ads brings YouTube into Attribution fold, expands data-driven attribution to more advertisers

Google has added YouTube in its Google Ads attribution reporting and is making its data-driven attribution model available to more advertisers. [Source: Search Engine Land]

7. Google Reportedly Turning YouTube Into a Shopping Site

A report from Bloomberg indicates Google is in the early stages of transforming YouTube into a shopping site. [Source: Search Engine Journal]

8. Facebook & Instagram Drop Support For WordPress Embeds

Facebook and Instagram are dropping support for embedded content on WordPress sites starting October 24. [Source: Search Engine Journal]

9. Google tests local ads in Maps auto-suggest results

Google is testing ads for local businesses in Google Maps auto-suggest search results, aiming to improve experience for our advertisers and users. [Source: Search Engine Land]

10. Google launches a slew of Search updates

Google announced a number of improvements to its core search engine, with a strong focus on how the company is using AI to help its users. [Source: TechCrunch]

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