Survey: Resolving issues from brands

Capturing top-of-the-mind views from Indian marketers about various aspects of digital marketing, latest trends, best practices, etc.

What is your preferred way of getting an issue resolved with a brand?

Here’s a look at last week’s results where we asked users about shopping on Pinterest.

The results are very interesting.

  • As evident from the above chart, most of the respondents (60%) don’t use Pinterest for shopping. Only 40% of the respondents, said they use Pinterest for shopping.
  • Pinterest shopping is an emerging feature and hence there is a lack of awareness among the audience about it.
  • Considering the numbers, brands should firstly make consumers aware about this feature and then integrate it in their strategies to target audience to maximize reach.
  • Pinterest’s in-built image search feature is very interesting that makes search easier for customers, helping them to save time and allowing brands to drive traffic from the right audiences.
  • Brands should take an initiative to encourage consumers to use this feature that will help them to get more visibility as well as boost their sales.


Logicserve Digital is the Indian media agency arm of Logicserve Group, which is a global online advertising marketing group agency, with a strong presence in UK, US, India and other major European countries. We provide 360 degree solutions to your digital media/marketing requirements
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