Amazon has launched two initiatives to make delivery services easier and reaching out to more consumers in India. It has launched Self Service Registration (SSR) and Amazon Easy Ship for sellers in India.
“SSR provides sellers an accelerated and friction-free path to selling on Amazon and with Amazon Easy Ship, sellers can leverage Amazon’s investments in logistics to have their orders on Amazon.in shipped straight from their own warehouses,” it said in a statement.
This is a smart move by Amazon and a gateway for any seller to get into their platform. We have to wait and watch, what this move will bring for the Indian e-commerce space.