Google recently announced that the search engine is introducing a new feature, Activity Cards that makes it easier for users to do in-depth research on any topic.

2018 was a huge year for PPC marketing. Here, in this article, we take a look at how the trends and changes of 2018, shape the way paid search marketers will work in 2019 and beyond.

If you think that “customer centricity” doesn’t matter for B2B businesses, then you are missing out on crucial opportunities for growth and development. Here are a few points to keep in mind to deliver customer-centric marketing in B2B.