We have been tracking Amazon Marketing services' evolution for many years now and especially since 2013 Amazon launch in India. With the speedy growth of Amazon in the Indian market, we realized they have deep penetrations across geographies. Thus, we have helped organizations across domains to leverage untapped markets.
The way we help you to market your products on Amazon Marketplace across its broad suite of advertising solutions:
- Sponsored Product: These are native search ads that drive product visibility within and alongside search results. Targeting options include: Keyword/ Product/ Category. This ad format ensures improved visibility for your products within search results
- Sponsored Brand: These are banner-based ads used to promote product range above search results. Targeting options include Keyword. This ad format ensures high visibility since it is placed above the search list.
- Sponsored Brand Video: Now you can tell your brand story directly in search results. Campaigns link to your product's detail page on Amazon. The Sponsored Brands video ad unit will inherit the primary product image and headline text directly from the detail page.
- Product Display: Ads that target basis shopper interests or products and appear on related product detail pages. Targeting options include: Product/ Interest
- DSP, Display and Video Ads: Display Ads have behavioural, real-time, geo-targeting options. Video ads have out-stream and in-stream video options. High-impact properties available on the Homepage, Product pages, Thank You pages.
- Brand Stores:
Your exclusive store on Amazon to showcase your product portfolio and elevate the shopping experience of your customer